Another crude headline, what is it with me lately?
|Andrew HarkinSep 18, 2020|
I could have written – How To Look After Your Ideal Clients or
How To Maximise Your Income
But would you have clicked on the link?
As crude as the top headline is, it works. Why? Because it appeals to one of the 7 deadly sins, as drummed into me in my Catholic upbringing & education.
Despite ourselves, we all want more. We all want more money, more sex, more time off from work, more exercise (OK not all maybe of us)
But is it so wrong to find ways of making as much money as possible from your clients?
Or is it just sound business sense? Essential I’d say
Two more questions:
- How much does it cost you to acquire a new client?
- Are you offering them the chance to buy more from you, more often?
Remember the Rule of Three when it comes to growing your business…
- Get your clients to spend more on each order
- Get your clients to order more often
- Get more clients
Simple, but not easy.
One way you could get them to spend more, more often is to give them the opportunity to buy from you more often.
And the best way to do that is with an email newsletter.
Listen, I don’t know what you sell, but I do know that I could dramatically increase your sales, usually I do this with email.
All you need is your list of clients and er, GREED.
Call me on 07497 002 698 or drop me a line via email firstname.lastname@example.org